Maja Rohde - Portfolio
This portfolio showcases the final outcomes and strong additional pieces of design created during the process of the projects of semester two - Industry Brief, Visual Ethos, Personal Project "Visualising Invisible Energy", Professionals Practice Posters, Workshop Outcomes as well as Future Selves.
Industry BriefVisual EthosPersonal ProjectProfessional Practice PostersWorkshopsFuture Selves
Industry Brief
This brief was asking to develop a final outcome that communicates and reflects an artist, significant event or a series of them, of the history of XL Recordings. It should be considered how to reflect the engagement and communication to the audience.Therefore, the event "Meet the label" has been created seen on the left.
Final Outcome
Mockup
This animation has been created in AfterEffect by experimenting with different techniques and materials to create an engaging imagery used in the background to indicate the diversity the label showcases such as the different artists. To represent the label the Xl- Recordings chapters have been edited and animated to emphasise the event to meet the label.
Instagram Advertisement
Mock up
This mock up emphasises possible locations where the advertisement could be shown. To achieve a wider audience this mock up has been placed in a public space, like a busy shopping district, indicating a great opportunity to introduce the community to this event.
Street Advertisement
Advertisement Idea
Visual Ethos
This brief was asking to create an A2 poster representing your practice and yourself. It was advised to think about what areas of visual communication makes you excited, who you admire and what designer you want to become. Additionally, consider your design principles, and try to visualise these.
Final Outcome
Visual Ethos
This poster has been created by layering different shaped mirrors covered in soap on top of each other to have a direct reflection of myself. By bending my laptop screen towards the keyboard the screen has been used to reflect my chosen type considering my design principles onto the mirror. The final outcome has been achieved by editing these outcomes in Photoshop.
Advertisement Idea
Personal Project
This brief was asking to explore a subject of choice that inspires and excites and gives the space for original and innovative ideas. The concept “Visualising Invisible Energy” has been explored, indicating the visualisation of natural energies on a daily basis.
Final Outcome
Advertisement Idea
By setting up different tasks each week that explore types of energy, different outcomes with a variety of mediums have been created - such as the use of digital and analogue techniques.
Mock up
This mock up showcases possible locations where advertisement for this subject could be displayed. Such as on a university campus or school campus reaching a younger audience engaged by this topic.
Original Animation
Professional Practice Posters
These posters were created to advertise the weekly speaker showcasing their journey of becoming a designer and their recent projects. Therefore each poster is inspired by an individual person such as Rosanna Webster in the poster on the left.
Hort - Poster. Created by using a scanner.
This poster has been created for Harold Bennett and was made by layering different magazine pieces on top of each other. By using a scanner this pattern has been created and further edited in Photoshop.
Posters created in After Effects.
Workshop Outcomes
The following outcomes have been created during a variety of workshops, such as working with different materials, methods and techniques. On the left an outcome from the "Bauhaus - Workshop" can be seen. It focused on using paper and cutting it in different shapes to achieve a variety of outcomes from an ordinary object.
This outcome is another addition of the "Bauhaus - Workshop". Paper has been cut and folded, as well as photographed with different angles and light sources to achieve an engaging outcome.
Self-set Workshop
This outcome indicates a self-set workshop from the "Industry Brief". In order to create different textures, soap, water and black ink have been used in a sink to create bubbles and different looking patterns.
Future Selves
This poster created for the Future Selves event was made by layering printed out type on top of a painting. Afterwards Photoshop has been used to explore different colour schemes and additional informing text has been added to advertise the event.